Last year, following our company rebrand, Rizco released our 2022 Report: State of Rebranding Recognizing Industry Evolution, which explored the complex market of brand elevation and how businesses could take advantage of the trends.
By the end of 2022 and into 2023, we already saw advances in tech, design, and the concept of personal brands changing the landscape for rebranding. As a progression, we are releasing our 2023 Report: State of Rebranding, Looking for Innovation, Finding Heritage, showcasing a new wave of trends shaping the marketing industry as well as communities and fanbases around the world.