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Rizco is the agency of record for the Asphalt Advantages campaign which is sponsored the European Asphalt Pavement Association (EAPA) and Eurobitume. Asphalt Advantages provides the public with the advantages of asphalt pavements and how asphalt is meeting the challenges of today’s environment.

The original website launched in October 2014. Recently the site has been updated to be featured as a multi-lingual website in the languages of German and Turkish. French translations will be available later this month.

The advantages of asphalt simply add up to superior value. Asphalt is safe, smooth, durable and sustainable. The campaign offers the latest industry news and information about upcoming programs and events in Europe. The website is the hub for all information and efficiently categorized into 4 key themes for easy reference. Sustainability, Comfort, Safety and Economics.

Visit to learn more about asphalt and the important role it plays in daily activities for the european market.