Pantano Loyalty Program

Your Partner in Every Project

For over 20 years, Pantano Outdoor Supply has devoted its services to Mid-Atlantic area contractors and their clients by providing year-round landscape, hardscape, and power equipment needs. As leaders in the business, they understand the importance of ensuring contractors have the products they need when they need them, top-level service, and competitive pricing.

Therefore, they created the Pantano Loyalty Program to bring more value to their clients through their offerings and help increase profitability year-over-year. Rizco had the opportunity to develop a custom logo, website landing page, and marketing collateral to support their business development team in selling the program.

What We Did

    • Logo Development
    • Promotional Video
    • Website Landing Page
    • Sales & Marketing Collateral
    • Social Media Posts & Ads

The strength of a logo.

Pantano wanted a strong, rugged, stand-alone mark for the loyalty program that was recognizable within the industry. Rizco developed a logo anchored by the brand’s typeface and color palette, accompanied by a unique gear-inspired visual. This program mark represents how Pantano can help the client’s money work harder for them.

Engaging customers and driving interest.

We designed and developed a video to aid the Pantano business development team in selling the program, encourage contractors to connect, and set up a meeting. The video delivers a strong program message, from the upbeat music to the industry-related and eye-catching visuals to critical takeaways and calls to action.

A Hub of Information

Your words matter.

The Pantano team was pleased with how this program’s elements came out. Thank you to the Rizco team for working with us to realize this vision; it is greatly appreciated. We were excited to launch the program and make it a big part of the company’s sales and growth strategy.

Dan Harrison
SVP & Executive Director
Pantano Outdoor Supply

Maximizing program exposure.

We designed print and additional digital collateral to market the program to current and potential Pantano customers. A 360-marketing approach was executed using sales flyers, event easels, social media posts, Meta advertising, and email marketing to keep the program top-of-mind throughout the year.